SPECIAL TREATS.
FULLY AUTHENTIC.
A STATEMENT OF
SPORTING ELEGANCE.
Clean, expressive designs.
The BMW Collection features high-quality materials,
contemporary cuts and special details. In every fibre.
BMW COLLECTION.
STYLE. ICONS.
A STATEMENT OF
LAIDBACK LUXURY.
The BMW Iconic Collection combines exclusive materials and precise workmanship. The result: timeless elegance. An aesthetically appealing wristwatch, high-quality wool blanket or select leather goods – every piece in this collection is an expression of a life lived in style.
BMW ICONIC COLLECTION.
M.
A STATEMENT OF
EXCLUSIVE DYNAMICS.
Undiluted power. The BMW M Collection combines power
with high-tech appeal and pure adrenalin. And this is fully reflected
by its use of the most powerful of colours: black. Throughout the
collection. On jackets, luggage and accessories. Uncompromising
M quality.
BMW M COLLECTION.
READY FOR A NEW ERA.
A STATEMENT FOR
INNOVATIVE DESIGN.
Times change. Standards don’t. The BMW i Collection sets
new benchmarks – by combining advanced design and high everyday usability. Using innovative materials and a new
design language, it demonstrates a clear commitment to one idea: to be ahead of its time.
BMW i COLLECTION.
THE JOURNEY
IS THE REWARD.
A STATEMENT
FOR MINIMALISM.
Sophisticated looks, exhilarating dynamics, advanced technology and a powerful bull-neck design set new standards.
BMW Bikes for alternative mobility.
BMW BIKES.
READY FOR BIG THINGS.
A STATEMENT FOR
LOTS OF FUN.
Great designs that please even the smallest BMW fans. The BMW Kids’ Collection is all about enjoyment–down to the tiniest detail. It’s equipment that is simply made for fun. Whether it’s a small-scale BMW for the youngest drivers or toys that make children’s eyes light up, there’s limitless joy here, for all ages.
BMW KIDS’ COLLECTION.
JOY COMES IN ALL SIZES.
A STATEMENT
OF MOVEMENT.
Big emotions on a small scale. BMW Miniatures are an
expression of joy. From historical automobiles like the BMW
328 to present- day classics like the BMW 4 Series or future
icons like the BMW i8 – every little detail of these
reproductions is just right.
BMW MINIATURES.
Find more products of BMW Lifestyle collections at your local BMW dealer or visit the BMW shop on TMall.